The Swimply Net Worth: A Deep Dive into the Success of the Pool-Sharing Platform - Blog Feed Letters

The Swimply Net Worth: A Deep Dive into the Success of the Pool-Sharing Platform

by Arjun Khanna

Swimply, the innovative pool-sharing platform, has been making waves in the hospitality industry since its inception in 2018. With its unique concept of allowing homeowners to rent out their pools by the hour, Swimply has disrupted the traditional pool rental market and created a lucrative business model. In this article, we will explore the net worth of Swimply, its growth trajectory, and the factors contributing to its success.

The Rise of Swimply

Swimply was founded by Bunim Laskin and Asher Weinberger, two childhood friends who recognized the untapped potential of underutilized swimming pools. They saw an opportunity to connect pool owners with individuals seeking a private and affordable swimming experience. By leveraging the sharing economy model, Swimply quickly gained traction and became a popular choice for people looking for a unique swimming experience.

Since its launch, Swimply has expanded its operations across the United States and even internationally. The platform has seen significant growth, with an increasing number of pool owners listing their properties and a growing user base of individuals seeking pool rentals. This rapid expansion has undoubtedly contributed to Swimply’s net worth.

The Financial Success of Swimply

While Swimply is a privately held company, its financial success can be estimated by analyzing its revenue streams and market valuation. According to industry reports, Swimply generated over $10 million in revenue in 2020 alone. This impressive figure showcases the platform’s ability to monetize the sharing economy concept effectively.

Swimply’s revenue primarily comes from the commission it charges pool owners for each booking. The platform takes a 15% cut of the total booking fee, providing a steady stream of income. Additionally, Swimply offers premium services, such as pool cleaning and maintenance, which further contribute to its revenue.

Furthermore, Swimply has attracted significant investments from venture capitalists, indicating its potential and market value. In 2021, the company raised $10 million in a Series A funding round led by Norwest Venture Partners. This investment not only validates Swimply’s business model but also boosts its net worth.

Factors Contributing to Swimply’s Success

Several key factors have contributed to Swimply’s success and its impressive net worth:

  • Market Demand: Swimply tapped into a market demand for private swimming experiences, especially during the COVID-19 pandemic when public pools were closed or restricted. By offering a safe and exclusive swimming option, Swimply attracted a large customer base.
  • Unique Value Proposition: Swimply’s unique value proposition of renting private pools by the hour sets it apart from traditional pool rental options. This differentiation has allowed Swimply to carve out a niche market and attract customers seeking a more personalized experience.
  • Scalable Business Model: Swimply’s business model is highly scalable, allowing it to expand rapidly across different regions. By leveraging the sharing economy concept, Swimply can tap into underutilized resources (pools) without the need for significant infrastructure investments.
  • Trust and Safety Measures: Swimply has implemented robust trust and safety measures to ensure a secure experience for both pool owners and renters. This includes identity verification, user reviews, and liability insurance coverage, which have helped build trust and credibility within the platform.


1. How does Swimply ensure the safety of its users?

Swimply prioritizes the safety of its users by implementing various measures:

  • Identity Verification: Users are required to verify their identity through a verification process, which includes providing a valid ID.
  • User Reviews: Swimply allows users to leave reviews and ratings for both pool owners and renters, promoting transparency and accountability.
  • Liability Insurance: Swimply provides liability insurance coverage for both pool owners and renters, offering financial protection in case of accidents or damages.

2. How does Swimply handle customer support?

Swimply offers customer support through various channels, including email and phone. Users can reach out to the support team for any inquiries, issues, or assistance they may require during their pool rental experience.

3. Can pool owners set their own prices on Swimply?

Yes, pool owners have the flexibility to set their own prices on Swimply. They can determine the hourly rate for their pool rental based on factors such as location, amenities, and demand.

4. Does Swimply offer additional services apart from pool rentals?

Yes, Swimply offers additional services such as pool cleaning and maintenance. Pool owners can opt for these services to ensure their pool is in optimal condition for renters.

5. How does Swimply handle cancellations?

Swimply has a cancellation policy in place that outlines the rules and penalties for cancellations. The policy aims to protect both pool owners and renters and ensure a fair and transparent process.


Swimply’s net worth has soared due to its innovative approach to pool rentals and its ability to tap into market demand for private swimming experiences. With its scalable business model, robust safety measures, and unique value proposition, Swimply has positioned itself as a leader in the pool-sharing industry. As the platform continues to expand and attract investments, its net worth is expected to grow further, solidifying its position as a disruptor in the hospitality sector.

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